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Central Florida Media & Advertising News
Successful Actors Are Also Great Marketers
SUCCESSFUL ACTORS ARE ALSO GREAT MARKETERS. An actor is usually the type of person who is willing to dedicate months, even years to his or her craft. But, in order to have a successful career, an actor must also learn how to become an effective marketer. There is no secret formula to marketing yourself in […]
Posted in: Advertising, Internet Marketing
Getting Your Company Involved in the Community
January 11, 2012
Giving back to your local schools. There are plenty of different ways to give back to your customers and community, but giving back to the schools can be the most rewarding adventure of all. Every business, charity, and school definitely deserves any monetary donation it can get. However, there are plenty of ways that you […]
Posted in: Advertising
Essentials for a Successful Website
September 19, 2011
Today, the internet is the most powerful tool for your business. Although, there are mixed emotions about losing out on real conversations through the phone or in person, the truth is that communication is easier than it has ever been. This means, as a business, you have the opportunity to grow your company without having to speak to each customer or […]
How to Create a Successful Print Ad
May 31, 2011
With any advertising you want it to be used to its full potential so that you get the most return for your investment. Below are a few key points to keep in mind when you are designing your print advertisement: 1. A Catchy Headline- A catchy title will capture the attention of your readers. […]
Posted in: Advertising
How To Interview Someone On Camera
May 5, 2011
There are many ways you can prepare for an on-camera interview. As a producer, you will want to make sure the interviewee is prepared. Here are a few tips for having a successful on camera interview: Prior to the filming of the interview: 1. Prepare the interviewee by telling them what to to expect. For […]
Posted in: Advertising
Should I Advertise During The Local News?
March 31, 2011
The best time to advertise on air is during the Local News. There are many benefits to advertising during the Local News. Some of the main reasons you should think about are listed below: – Local News is live, so you have a captivating audience. What this means is that your audience […]
Posted in: Advertising
What Is A Focus Group?
February 21, 2011
In advertising, a focus group is the best way to find out how your audience will react to a new idea, product or advertisement. This marketing strategy is also a great way to save your company on advertising dollars. Focus groups can range in size, being as large as a group of 1,000 people. Normally, […]
Posted in: Advertising
Types of TV Advertisements and Choosing the Right Strategy
February 2, 2011
Before you make a decision on your TV ad campaign direction, let’s make sure you address the following: Do you have a product/service that is appealing to the public? Did you determine your television advertising and production budget? (varies in different markets) Will you be able to handle the additional traffic? If your answer is […]
Posted in: Advertising
2010 Ava Awards: Maus Media Group Platinum Winner
December 15, 2010
Maus Media Group Receives 1 Platinum and 3 Gold Ava Awards for Production December 14, 2010 – The Orlando-based advertising and production company, Maus Media Group, has received a Platinum Ava Award and three Gold Ava Awards for commercials and training videos submitted for the 2010 judging. The four videos that were awards to the […]
Posted in: Advertising
Maus Media Group Blog 
January 19, 2012
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